Air New Zealand's 'coolest' safety video in Antartica prompts backlash

Air New Zealand has produced some stellar safety videos and ads in the past, but their latest set in Antarctica is prompting backlash.

Starring Entourage actor turned activist Adrian Grenier, the pre-flight safety video takes viewers on a journey around Antarctica and the important conservation work being done there.

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Grenier meets up with scientists from Scott Base to track penguin populations, explains ice core samples and pays a visit to the hut of early Antarctic explorer Ernest Shackleton. 

Air New Zealand said Scott Base staff and scientists doubled as talent for the video, while a total crew of just six travelled to Antarctica to minimise the environmental impact of filming,  Read more...

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