LEGO's plastic superheroes, astronauts, knights, and ninjas are, like most such materials, primarily made from oil. Legos have been made this way for nearly 70 years. But the toy company now wants to wean itself from petroleum and produce its famous toys with plants instead — specifically tropically-grown sugarcane.
On Thursday, the company announced it will begin producing its softer LEGOs — like its little trees and bushes — from sugarcane-sourced plastics.
"It sounds high-falutin, but it's our belief that we owe it to children not to damage their planet by making their favorite toy," said Tim Brooks, LEGO's vice president of environmental responsibility and sustainable materials Center, in an interview. Read more...
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